Cheap, Chic, And Made For All: How Uniqlo Plans To Take Over Casual Fashion

Months earlier, when I first met Tadashi Yanai, I’d asked him what makes the quintessential Uniqlo staffer. “First, someone who can adapt,” he said without hesitation. “The most serious flaw would be if someone doesn’t have the courage to try new things. At least if we fail, we will fail miserably. At least we can say we were bold.”


Cheap, Chic, And Made For All: How Uniqlo Plans To Take Over Casual Fashion

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